Challenges these days are the same for most companies: Processes are changing and clients wants to be integrated digitally, marketing is not only about advertising, but about content strategies, social media is not always helpful but necessary, competitors are not changing, but disruptors are entering the market with innovations (see my master thesis about disrupting real estate) and finally even the human resources part is changing very fast and the war for talent started (pls. see this book from my friend Jan Brecke). And all SMEs have the same challenge, markets are going global but you’re too small to cope with the changes and often you do not have the internal know-how and innovative id
This time writing live from the DLD conference in Tel Aviv, where I am right now (in case you do read it asap :-)) looking out for great new technology, ideas to invest in and medium- (and of course large-) sized companies that are trying to grasp a little innovative spirit to transform themselves to a more digitally thinking enterprise. First of all for those who have not been to DLD in Tel Aviv, this one is completely different to the DLD in e.g. Munich (the "mother" of all DLD conferences). DLD Tel Aviv is about start-ups, and of course, there are lots of keynotes, welcomes, speeches etc. all around, too. There are some great people on stage, e.g. the Amazon CTO Werner Vogels and of cours
